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Cookie Policy

Table Of Contents

This Cookie Policy, sets out the basis on which we, Apparel Group and its affiliated brands/ partners (hereafter referred to as ‘Apparel Group’, ‘We’, ‘Our’, ‘Us’), use cookies and similar technologies on or in relation to Our websites or applications (‘Sites’).

What are Cookies and Other Tracking Technologies?

A cookie is a small text-based file that is downloaded and stored on your computer, mobile or similar device and contains information about your navigation on the website. They can for example, be used to keep track of which pages you visit on the website, to save the information you entered, or remember your preferences, such as language settings.


Cookies or other such tracking technologies enable us to collect information about how you interact with Our Sites. This allows Us to analyse trends and statistics and to recognize your device which further helps Us provide a personalised customer service.

How do our Sites use Cookies and Other Tracking Technologies?

We use cookies and other tracking technologies across Our Sites to give you the full functionality of the Sites, to customize your user experience, perform analytics and improve Our services. Cookies are also used to deliver personalized advertising on Our websites, apps, and newsletters across internet and via social media platforms, to get insights regarding the Site engagement. The information is used to measure and optimize advertising in social media. We do not collect your identity, name, address, date of birth, national identity, credit card/financial information, email address or phone number through these cookies.

We have contracted with third-party service providers to track and analyse statistical usage from Our Site users. These third-party service providers use persistent cookies to help us to improve the user experience, manage our Site content, and analyse how users navigate and utilize the Sites. 

What Cookies do We use?

Cookies
Category Description
Strictly Necessary Cookies
These cookies are essential to enable you to move around the site and use its features, such as accessing secure areas of the site. Without these cookies, services you have asked for cannot be provided.

Examples:

  1. Cookies that support security features, such as fraud prevention and secure authentication.
  2. Cookies that remember your cookie consent preferences.
  3. Maintains authenticated user session and allows access to secured areas.
  4. Identifies logged-in customer and maintains account session.
  5. Keeps track of items in the shopping cart during browsing and checkout
Performance Cookies
These cookies collect information about your visit and use of this website, for instance which pages you visit the often, and if you get error messages from web pages. These cookies don't collect information that identifies a User. All information these cookies collect is anonymous and is only used to improve how this website works.

Examples:

  1. Cookies that measure user interactions to help improve the functionality and user experience of the website.
  2. Error monitoring cookies that help identify and report technical issues or website errors.
  3. Track page load times.
Targeting Cookies
These cookies are used to:

Examples:

  • Deliver advertisements more relevant to you and your interests.
  • Limit the number of times you see an advertisement.
  • Help measure the effectiveness of the advertising campaign; and
  • Understand people’s behavior after they view an advertisement.

They are usually placed on behalf of advertising networks with the site operator’s permission. They remember that you have visited a site and quite often they will be linked to site functionality provided by the other organization.

Examples:

  1. Remembers user's preferred region/country selection.
  2. Stores user's location to personalize content, or store selection
Functionality Cookies

These cookies allow a site to remember choices you make, such as your username, language or the region you are in, and provide more enhanced, personal features.

These cookies cannot track your browsing activity on other websites. They don’t gather any information about you that could be used for advertising.

Examples:

  1. Cookies that personalize ads based on your browsing history.
  2. Third-party cookies from advertising network
  3. Stores user's selected language preference.

We maintain the highest levels of confidentiality for this information. This anonymous information is used and analysed only at an aggregate level to help us understand trends and patterns. If you do not want your transaction details used in this manner, you can either disable your cookies or opt-out by visiting our cookie consent manager. However, if you prefer not to accept cookies, you can set your browser to reject them or to alert you before cookies are placed.

How to enable and disable cookies using your browser?

There are several different ways in which you can accept or reject some or all cookies. Please look for a “help” function in the browser or contact the browser provider. In addition to browser settings, you may manage your cookie preferences through our website cookie consent banner or preference center.

You are welcome to block the use of some or all the cookies We use on Our Sites. However, please be aware that doing so may impair our Sites and its functionality or may even render some or all of it unusable.

You should also be aware that clearing all cookies from your browser will also delete any cookies that are storing your preferences, for example, whether you have accepted cookies on a website or any cookies that are blocking other cookies.

Please note that browser-based controls are supplementary to the consent mechanisms we provide and may not fully prevent all tracking technologies, particularly those deployed via third parties. 

Phishing Attacks

We would like to caution our users about phishing attacks, wherein unscrupulous third parties seek to extract sensitive and confidential information from you by posing as a genuine website or by a sending an email misrepresenting it to be from a genuine source. Please be aware that we never seek sensitive or confidential information such as regarding your financial or health record through emails or through Our Sites. If you receive such a message claiming to be from Apparel Group, then please do not reply to it and immediately bring it to Our attention by contacting Us using the e-mail address in the Contact section below. 

Anti-Spam Policy

Apparel Group identifies the receipt, transmission or distribution of spam emails (unsolicited bulk emails) as a major concern and has implemented and taken reasonable measures, to minimize the transmission and effect of spam emails in its computing environment. All emails received by Apparel Group are subject to spam check. Necessary technical spam reduction measures are in force to minimize and nullify the effect of spam emails. Apparel Group reserves the right to reject and / or report any suspicious spam emails, to the authorities concerned, for necessary action, from time to time. 

Contact

If you have any concerns as to how your data is processed, you can contact us by writing to DPO@apparelgroup.com.